Last updated: 17 June 2025
This Cookies and Tracking Technologies Policy explains how INOUMI (“INOUMI”, “we”, “us”, or “our”) uses cookies and similar technologies on our website, inoumi.co (the “Website”). It outlines what these technologies are, why we use them, how we manage them lawfully, and what choices you have. This policy is designed to ensure clarity and transparency in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003 (PECR).
Cookies and tracking technologies play a crucial role in how we deliver and improve your experience on our Website. Whether it’s remembering your preferences, helping you complete a purchase securely, or enabling us to measure how people interact with our content, these tools support key functionality and performance.
What Are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. They allow websites to recognise your device and remember your actions and preferences over time. Cookies may be placed by the website you are visiting (known as “first-party cookies”) or by other organisations (referred to as “third-party cookies”) that provide services via that site.
In addition to cookies, we may use similar technologies like pixels, tags, beacons, scripts and local storage. These technologies serve similar functions and are collectively referred to in this policy as “cookies”.
Cookies can be either session cookies, which expire when you close your browser, or persistent cookies, which remain on your device for a defined period or until manually deleted.
Why We Use Cookies
At INOUMI, we use cookies for a range of purposes — some of which are essential, and others that enhance your experience or help us improve our services. Specifically, cookies help us to:
- Ensure the secure and functional operation of our Website, such as maintaining shopping baskets and processing transactions;
- Understand how visitors use our Website through analytics and performance measurement tools;
- Remember your preferences so that you don’t need to re-enter information each time you visit;
- Show you relevant offers and advertisements tailored to your interests;
- Maintain compliance with legal requirements and log your consent preferences.
How We Obtain Consent
When you first visit our Website, you will be presented with a cookie banner that informs you of the use of cookies and offers you the ability to accept, reject, or customise your preferences. This cookie consent mechanism is powered by a dedicated cookie management platform, which ensures your consent is obtained before any non-essential cookies are placed on your device.
You can withdraw or change your preferences at any time by accessing the Cookie Settings link in the footer of our Website. The settings interface gives you full control over which categories of cookies you allow us to use.
Categories of Cookies We Use
We divide cookies into the following categories:
1. Strictly Necessary Cookies
These cookies are essential for our Website to function properly. They enable basic features such as page navigation, secure login, and shopping cart functionality. Without these cookies, services you request cannot be provided. They are always active and do not require your consent under UK law.
2. Performance & Analytics Cookies
These cookies collect anonymous data about how visitors use our Website. We use this data to identify popular pages, spot usability issues, and make improvements. For example, we use Google Analytics 4, configured with IP anonymisation, to ensure compliance with privacy standards. These cookies require your prior consent.
3. Functional Cookies
Functional cookies allow our Website to remember choices you make, such as your language, region, or whether you are logged in. They enhance your experience but are not strictly necessary. These will only be placed with your consent.
4. Targeting & Advertising Cookies
These cookies are used to deliver advertising that is more relevant to you and to measure the effectiveness of campaigns. We use tools such as Meta (Facebook) Pixel and Google Ads Conversion Tracking to support advertising and remarketing. These cookies are only activated with your consent.
Third-Party Cookies
Some of the cookies we use are placed by third-party services integrated into our Website. These may include:
- Google Analytics & Google Ads – for audience insights and conversion tracking
- Meta (Facebook) Pixel – for advertising and remarketing
- WooCommerce/Stripe Payments – for secure checkout and fraud prevention
Each of these providers maintains its own privacy and cookies policies. We encourage you to review them directly for more information on how they process your data.
Managing and Controlling Cookies
You have full control over how cookies are used on your device. You can:
- Adjust your settings using the Cookie Settings panel on our Website;
- Change your browser settings to block or delete cookies (see guidance below);
- Use “private” or “incognito” mode to prevent cookies being stored;
- Install browser extensions to manage or block tracking tools.
Instructions for managing cookies on popular browsers:
- Chrome: https://support.google.com/accounts/answer/32050
- Firefox: https://support.mozilla.org/en-US/kb/delete-cookies-remove-info-websites-stored
- Edge: https://support.microsoft.com/help/4027947
- Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Blocking all cookies (especially strictly necessary ones) may limit access to some areas of our Website or cause certain features to stop working.
Your Data Rights
Because cookies may involve the processing of personal data (such as IP address or unique device identifiers), you have rights under the UK GDPR. These include the right to:
- Access your personal data;
- Request correction or deletion;
- Object to or restrict processing;
- Withdraw consent at any time (this will not affect the lawfulness of prior processing);
- Lodge a complaint with the Information Commissioner’s Office (ICO): https://ico.org.uk
You may exercise your rights by contacting us at hello@inoumi.co.
Updates to This Policy
We may update this Cookies Policy to reflect changes in law, technology or how we operate our Website. If the changes are material, we will let you know — for example, by displaying a prominent notice or requiring updated consent. Please revisit this page regularly to stay informed.
Contact Us
If you have any questions or concerns about this Cookies Policy, our use of cookies, or how your data is being handled, please contact us:
By email: hello@inoumi.co
By post: PO BOX 697, Sevenoaks, TN13 9YW, UK
This Cookies Policy forms part of our broader commitment to data privacy and security. For more information, please see our Privacy Policy.